The Bachelor of Arts in Business Communication (BABC) is an interdisciplinary degree that will provide you with academic and practical understanding of media, cultural studies, and business. Students who complete this course will be able to use their communication skills and media knowledge to professions in professional writing, journalism, public relations, communications, and advertising.
BABC programme graduates will be able to: Apply communication theories to analyse basic challenges in cultural contexts
Examine the impact of communication medium on audience perceptions of topics, events, goods, and services.
Examine the efficacy and integration of all forms of media and communication.
Exhibit communication-focused research and information-seeking practises.
Produce ethical and legal content for a wide range of media and markets.
Entry Requirement :
Completed A-Level / Foundation / Matriculation / Diploma / Advanced Diploma / Level 4 of Malaysian Skill Certificate or equivalent
English Language :
*International Students are required to achieve a minimum score of 6.5 for IELTS OR its equivalent.
Interested students contact our advisor : info@uniedu.co.uk or